Chen Burkett New York

Logo Design

Chen Burkett New York is a fashion label that showcases its own unique brand of cultural couture using Chen Burkett’s familial influences from Ghana, Great Britain and Antigua. Translating the brand to design required a combination of modern style and cultural significance.

Collaborating with Burkett and fulfilling her vision of the perfect logo icon was like striking creative gold using her desire to implement the Antiguan pineapple with an existing garment pattern for that finishing touch. Business cards and clothing tags were also created with Chen Burkett’s patterns to further mirror her truly unique brand.

Developmental Sketches